We create and continually develop cyclist-informed storage that is secure, stylish, sustainable, space-saving and multifunctional. Above all, we design our products to make cycling easier and more enjoyable for us all.
The Back Story
VELOTROVE is the brainchild of architect and designer, Paula Butterfield, from Manchester who had searched without success for an aesthetically pleasing and practical bike store solution for her family.
On discovering that friends had similar needs, Paula realised there was a gap in the market and in December 2011 set about developing the VELOTROVE range of bike storage and security solutions.
Today VELOTROVE offers a portfolio of stylish, sustainable and secure designs for short and long-term use, ideal for both individual or communal cycle storage.
What started out as a personal requirement for a bike shed has became an opportunity to promote cycling and start a business. "I wasn't able to find anything that looked good or didn't take up too much space and that was flexible enough to house other garden paraphernalia and could grow and adapt with my family” explained Paula. "I decided to design my own bike and garden store that meant I could organise and access my bikes and other tools easily and would be something I'd be happy to look at."
VELOTROVE continues to listen to cyclists' requirements and develop new products. Watch this space...